Skip navigation
5509 Visits Today

Chinese Chery J1 drops below $10,000

  • image

    Buyers looking for a bargain be warned: the Chery J1 comes with only two airbags and a three-star safety rating.

The price of a new car is the lowest it’s been in close to 20 years.

Chinese car maker Chery has been forced to drop the price of its J1 hatchback by $2000 to $9990 driveaway because of heavy discounting from well known mainstream brands such as Suzuki and Nissan, which had limboed to $11,990.

The last time a new car was sold for less than $10,000 was in the Polish-built, Fiat-derived Niki of the early 1990s. It initially had an RRP of $7990 in 1989 and dropped to $6990 between 1991 and 1993.

But buyers looking for a bargain be warned: the Chery J1 comes with only two airbags and a “marginal” three-star safety rating – and it is not eligible for sale in Victoria because it does not have stability control, a life-saving technology that became compulsory two years ago.

“This is not a special offer, this is a repositioning of the brand,” said Chery spokesman in Australia, Daniel Cotterill. 

“We are trying to get a foothold here and we’re not meeting the sales projections we made when we introduced Chery in Australia,” he said.

“The market has come back to meet the Chinese brands and we’re responding accordingly. This is not a one-time offer, this is the new starting price.”

Twitter: @JoshuaDowling

Comments on this story

Displaying 3 of 7 comments

  • I use one for my regular run from Brisbane to Sydney and return. Cruises really nicely with a great turn of speed for overtaking semi-trailers and I can carry all my stuff and still sleep in it.

    Really? of Never-never Posted on 11 January 2013 9:43am
  • How much is a family members life worth.Think about that before you buy one!!!!!!!!!!!!!!!

    tezza of brisbane Posted on 09 January 2013 9:01am
  • why is stability control mandatory and how much does it add to the price

    HD Posted on 09 January 2013 5:02am
  • now if Chery AU can tell me where I can buy one of these in Adelaide...... Elizabeth Chery GONE Adelaide City Chery GONE So, the dealer relationships are going well Ateco?

    Daniel of Adelaide Posted on 08 January 2013 11:13pm
  • If it was a cheap piece of unsafe cr@p before the $2000 discount and 'brand repositioning', what is it now?

    SVZ Posted on 08 January 2013 8:01pm
  • Death trap

    WH Posted on 08 January 2013 3:26pm
  • Still about $9,000 too much

    Viv Claassens of BRANDIED Posted on 08 January 2013 3:21pm
Read all 7 comments

Add your comment on this story

Indicates required

We welcome your comments on this story. Comments are submitted for possible publication on the condition that they may be edited. Please provide your full name. We also require a working email address - not for publication, but for verification. The location field is optional.

Share your feedback